Coors Light to Host Denver Pride Parade, After Apparently Learning Nothing From Bud Light Fiasco
Coors Light has learned nothing from Bud Light’s Dylan Mulvaney fiasco and is proceeding to host the “2023 Coors Light Denver Pride Parade.”
Denver Pride announced in a blog post, “Join us Sunday, June 25, 2023 beginning at 9:30 am for the Coors Light Denver Pride Parade! The Parade spans 14 blocks of Colfax Avenue from Cheesman Park to Civic Center, where the celebrations continue at day two of Denver PrideFest.”
The event, which is expected to draw over 100,000 people of all-ages, is also being sponsored by JPMorgan Chase & Co., Verizon, Visa, Walmart, Amazon, Target, and Starbucks.
Adam Collins, chief communications and corporate affairs officer for Molson Coors, the parent company of Coors Light, told Fox News,