Politics

Google Hit with Backlash from All Sides Over ‘Soul Crushing’ Olympics Commercial

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Google is facing backlash for an advertisement that is running during the Olympics, which promotes its Gemini AI.

Google is facing backlash for an advertisement that is running during the Olympics, which promotes its Gemini AI.

No matter their political leanings, most human beings bristle at the mere suggestion that machines might effectively replace them.

On social media over the weekend, viewers of the already repellent Olympic Games channeled their inner Luddite in visceral reactions towards a commercial for Google’s Gemini AI feature — a commercial that one user on the social media platform X described as “soul crushing.”

Indeed, Google’s Olympic advertisement struck at the heart of what it means to be human.

Ironically, the minute-long commercial began in one of the most charming ways imaginable. The voice of a proud father accompanied pictures and videos of a young girl who loves to run.

Moreover, in the innocent way that children do,

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